How do you start a story? What makes it connect? Have you ever been to a party where there is that ONE person who everyone is gathered around and he or she is holding court – telling stories?
What if your brand could do that?
What if it could do that at scale?
The internet is full of brands taking advantage of a world where ads don’t work as well or maybe at all, and that audience demands more from you. They want you to tell them a story but not about you, about them. Grab a seat – it’s time for a story about how to build a story.